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Briefly, I would like MKRs to focus on the following tasks as we prepare and go into Y2015 :-1. Scale Down from Direct Sales activities and let Sales Team handle general sales presentation and demo to partners & endcustomersa. Be involved only in Complex demo or Key Customer engagements2. Adopt Strategic Approach instead of current daily Sales role :-a. Analyse Market, Competitors, our Product Portfolio (SWOT), our partners sales performance (respective BU)b. Create Sales Tools (Application Notes, to help Sales Team / BD Team achieve sales targetc. Manage and Control Pricing and Integral Margin (next year your commission and EAV will be based on IM instead of local margin)• I will work with Theerada to ensure you get monthly report of your IM1% upto PDSCL leveld. Ensure Commercial Sales competency of Sales & BD Team & Channel Partners and Technical competency of channel partners e. Regularly Monitor Sales of your products (compare with Previous Year), New Products and at partner level and come up with Action Plan if below expectations3. Represent BU in CSO to do benchmarking of products against competition and strategise Go-To-Market plans and provide product communications / product road map to Sales Team / Partners4. Advance Preparation for BP2015a. AAP for respective BU will be progressively sent to you from RSOb. Extract from CRM your respective BU opportunities and check if your opportunities are 3x your BP2015 targets• If not, work with me for sales action plans to cover gapc. List down your action actions and what support you need from me to help you achieves sales target Y2015d. Strategy for New Productse. Be aware of the migration from Gross Margin to Integral Margin as measurement of your performance and commissionf. Start to check your IM1 of your sales in Y2014, your product mix and partner performance for your respective BUs.g. Demo System Setup – Live Demo System in Training Room (cannot be removed) plus mobile demo equipment for use at customer site Please let me know if you need further clarifications and I would schedule for a MKR Meeting sometime in early December (please prepare on point 4 above) and we should have such meeting regularly every 2 months in Y2015.
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