The WHO’s Framework Convention on Tobacco
Control is a basis for countries to implement tobacco
control policies and is an effective tool to reduce smoking
prevalence and related harms (59). In order to facilitate
implementation of these policies in countries, WHO
has introduced MPOWER measures, which include (I)
monitoring tobacco use and prevention policies; (II) smokefree air policies; (III) cessation programs; (IV) warnings
(health warnings and mass media); (V) bans on advertising,
promotion, and sponsorship; and (VI) raising tobacco
taxes (60). These policies can be implemented at increasing
levels.