• Partnership
o Will work only with selected companies for developing long term mutually profitable co-operation
• Enquiries
o Will refer enquiries to network of dealers where appropriate
• Products
o Will offer a broad range of products and ensure delivery of quality products
o Will accept clearly defined orders and use its best efforts to deliver them within a reasonable time
o Will maintain an adequate inventory of selective products
• Support
o Will provide product information, literature and sales materials to aid dealers in the introduction and sales of products
o Will provide documentation, technical information and training
o Will execute promotional activities to create sales opportunities