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First Satellite Press Conference
Burson-Marsteller arranges the first satellite press conference for its client Johnson & Johnson. It consists of a 30-city satellite teleconference introducing Tylenol’s tamper-resistant containers. This work wins a PRSA Silver Anvil in 1983.
- See more at: http://www.burson-marsteller.com/who-we-are/our-history/#sthash.Ek8zUuYb.dpuf
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