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The purpose of this investigation was to develop an orderly process designed toimplement and establish a sport management major within the undergraduate Exerciseand Sport Science department at the University of Mary Hardin-Baylor. This researchexamined and evaluated established and accredited undergraduate university based sportmanagement programs within the United States. This investigation was an empiricalstudy of developmental occupational competencies and areas of curriculum contentranked by importance for inclusion in a sport management educational program.
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