Results (
Thai) 1:
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Determinants of Service QualityReliability : Consistency of Performance and DependabilityResponsiveness : The willingness or readiness of employees to provide service.Competence : The possession of required skills and knowledge to perform the service.Access : Approachability and ease to contact.Courtesy : Politeness, respect, consideration, and friendliness of contact personnel.Communication : Keeping customers informed in language they can understand, and listening to them.Creditability : Having trustworthiness, believability, and honesty for customers.Security : The freedom for danger, risk or doubt.Understanding/Knowing the Customer : Making the effort to understand the customers’ needs.Tangibles : The physical evidence of the service.
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