Rai (2008) trình bày một công thức

Rai (2008) trình bày một công thức chung nhằm đơn giản hóa mọi khái niệm và công thức đã được trình bày trước đó. Theo Rai, công thức để đo lường sự hài long của khách hàng là: Customer satisfaction = Customer Perception of the Service Received – Customer Expectation of Customer Service. Trong trường hợp này, dễ khái quát rằng nếu the perception of the service received bằng mức hay vượt trội so với những gì khách hàng mong đợi nhận được từ sản phẩm thì khách hàng sẽ hài long. Ngược lại, nếu the perception of the service received thấp hơn sự mong chờ của khách hàng, điều này dẫn đến sự không hài từ phía khách hàng.

Results (English) 1:

Rai (2008) presents a general formula to simplify all the concepts and formulas have been presented earlier. According to Rai, the formula for measuring the long of the customer is: Customer satisfaction = Customer Perception of the Service Received-Customer Expectation of Customer Service. In this case, easy to generalize that if the perception of the service received by the level or superior to what customers expect to get from the product, the customer will long comedy. Conversely, if the perception of the service received is lower than the expectations of customers, this results in the non-comedy from the client side.

Results (English) 2:

Rai (2008) presents a general formula to simplify concepts and formulas were presented earlier. According to Rai, the formula for measuring customer satisfaction are: Customer satisfaction = Customer Perception of the Service Received - Customer Expectation of Customer Service. In this case, easy to generalize that if the Perception of the service received equal or superior to what customers expect from the product received, customers will be satisfied. Conversely, if the Perception of the service received is lower than the expectations of customers, this leads to discontent from customers.

Results (English) 3:

Match (2008) proposed a simple chemical formula for each concept and formula was put forward before. According to the formula to measure the length of the brook, humor: customer satisfaction is customer = customer - customer expectation customer aware service access service. In this case, a simple generalization, if obtained by the perceived level of service, or with excellent than expected from customer products, customers will be long. Conversely, if the perceived service gets lower customer expectations, this results from customers who do not like.